基本信息出版社：Tuttle Publishing,US
页码：160 页
出版日期：2004年05月
ISBN：0804835314
条形码：9780804835312
版本：1st Tuttle Ed
装帧：平装
正文语种：英语
外文书名：中国投资经营指南

内容简介 在线阅读本书

"Strike hard, retreat, seize a position, reject compromise, and strike again."

These are common negotiating tactics in a country with a long history of strategic philosophy. Drawing from the lessons of China's ancient military classic, Sun Tzu's The Art of War, Laurence J. Brahm applies these strategies to the foibles and successes of foreign and Chinese negotiators in China struggling to bridge cultural gaps in the process of closing deals. This revealing and humorous book offers a collection of real-life "war stories" and untold truths about hard knocks at the negotiating table. It is essential reading for business executives planning their business strategies for entering the Chinese market, and for mastering the art of negotiating.