基本信息出版社：Dorling Kindersley Publishers Ltd
页码：72 页
出版日期：2009年02月
ISBN：1405335467
International Standard Book Number：1405335467
条形码：9781405335461
EAN：9781405335461
装帧：平装
正文语种：英语
丛书名：Essential Managers

内容简介 A practical, pocket-sized guide to selling which will give you the information and skills to succeed. Find out how to improve your selling skills using marketing, and learn to present your product and negotiate successfully. You'll discover how to research your market, target your audience and perfect your pitch. Tips, dos and don'ts and 'SOS' hints on what to do in a particular situation, plus real-life case studies demonstrating how to win over your customers and close the deal. Read it cover to cover, or dip in and out of topics for quick reference. Handy tips in a pocket-sized format - take it wherever your work takes you.