基本信息出版社：Wiley
页码：200 页
出版日期：2007年03月
ISBN：0470822104
条形码：9780470822104
版本：1
装帧：平装
丛书名：Masercard Worlwide
外文书名：亚洲精英

内容简介 在线阅读本书

Covering 12 Asian markets - Japan, China, India, Australia, Korea, Taiwan, Hong Kong, Singapore, Malaysia, Thailand, India and the Philippines - the affluent consumer market is in turn analyzed in terms of two segments; the mass affluent and the rich. Their respective sizes, purchasing power and key consumption trends today and in 10 years' time are systematically described