基本信息出版社：McGraw-Hill Professional
页码：288 页
出版日期：2007年01月
ISBN：0071475931
条形码：9780071475938
装帧：精装
正文语种：英语
外文书名：通用电气成功的奥秘

内容简介 在线阅读本书

Learn why GE has always had the best inventors, the best strategic planners, and the best results

William Rothschild, who witnessed GE’s revolution firsthand, explains the five keys that made GE a global phenomenon—and gives managers a complete toolkit for duplicating its remarkable success. He explains the GE Code—the hallmark of all GE leadership teams—and provides a far-ranging prescriptive plan for strategizing the GE way.

作者简介 McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
编辑推荐 From Publishers Weekly
Looking beyond GE's legendary CEO Jack Welch, Rothschild takes a wider perspective on the company's history in this unwieldy management guide. Structuring the book around the various phases in the company's evolution, he looks all the way back to the founding by Thomas Edison in 1879 and analyzes the business lessons that have gradually emerged. At the same time, Rothschild, a former GE insider who formed his own consulting company in 1984, focuses on five key success areas: leadership, adaptability, talent, influence and networks, reinforcing key "takeaways" at the end of each chapter. Unfortunately, the book's chronological structure and overwhelming detail makes it read more like an annotated history than a management guide with business-changing insights. (Jan.)
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