基本信息出版社：Portfolio Trade
页码：256 页
出版日期：2008年10月
ISBN：1591842298
条形码：9781591842293
装帧：平装
正文语种：英语
外文书名：制霸——为何全世界都爱丰田
内容简介 Everyone knows that Toyota has had an amazing twenty-five- year run, rising from a humble Japanese start-up to a thriving global giant. But how did it pass Ford and GM to become the world’s largest auto manufacturer? And how does it continue to thrive while so many competitors are struggling and failing?
Journalist David Magee dug deeply into Toyota’s past and present, interviewing senior executives who rarely talk to the press, along with many other sources. The powerful lessons that he distills, especially about corporate culture, are valuable for managers in all industries.
作者简介 David Magee is the author of eight nonfiction books, including Turnaround: How Carlos Ghosn Rescued Nissan and The John Deere Way. He is also the founder and president of Jefferson Press and the co-owner of Rock Point Books, a Chattanooga, Tennessee, independent bookstore.
编辑推荐 From Publishers Weekly
Magee, a columnistat the Chattanooga Times Free Press, ably chronicles the rise of leading auto manufacturer Toyota and the underlying principles that led to its ascendancy. From lean production to a long-term focus to specialized philosophies like kaizen (a system of continuous improvement in which instances of waste are eliminated one by one) and genchi genbutsu (a belief in practical experience over theoretical knowledge), Magee documents each contributing factor in Toyota's success. Going back as far as Toyota founder Kiichiro Toyoda's father Sakichi Toyoda, a successful inventor who inspired and financed the car company's first operations, Magee takes the reader through the company's current challenges and achievements. While he delivers some fresh ideas on how to foster innovation within a particular industry, his overwhelming praise for Toyota's methods reads suspiciously like hagiography, despite his frequent assurances that he wrote the book in complete objectivity with no involvement or influence from the company. Still, this work will interest those involved in the automotive world or similar industries. (Nov. 1)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to the Hardcover edition.
Review
“The factors that fueled Toyota’s drive to the summit of the auto industry sare all well recounted here.”
—Newsweek
“Magee runs through lessons in leadership and strategy, weaving in colorful snippets from Toyota’s 70-year history.”
—Fast Company
“Magee convincingly argues that the spirit of Toyota people, as much as anything, has determined Toyota’s success.”
—BusinessWeek.com
“He celebrates Toyota’s willingness to acknowledge production problems quickly, to adapt its methods to varying markets, and to ask for feedback from its workers—thereby empowering them”
—The Wall Street Journal
“An excellent view of a shining business model.”
—Booklist