基本信息出版社：HarperBusiness
页码：224 页
出版日期：2009年07月
ISBN：0061733695
International Standard Book Number：0061733695
条形码：9780061733697
EAN：9780061733697
装帧：精装
正文语种：英语

内容简介 在线阅读本书

Michael Gerber, the world's top business guru and bestselling author, shows would-be entrepreneurs how to get started, operationalize their winning idea, and design a business that will thrive.

Got a great idea to start a business? So now what? The E-Myth Enterprise explores the requirements that any new business must meet: the satisfaction of its four primary influencers—its employees, customers, suppliers, and investors—through four fundamental categories—visual, emotional, functional, and financial. Together these form the twin strategies every entrepreneur must use to design a business.

The latest book in the Gerber franchise, The E-Myth Enterprise, fits neatly into a training program all entrepreneurs can use to fulfill their dreams. The E-Myth Enterprise is an indispensable follow-up to Awakening the Entrepreneur Within, as it shows would-be entrepreneurs how to put a promising idea to work. Next, readers can turn to The E-Myth Revisited for tried-and-true advice about avoiding the pitfalls that prevent most small business owners from succeeding. Following this, The E-Myth Manager provides essential guidance for the management of any business. Finally, for advice on how to take an existing business to the next level of growth and opportunity, there's E-Myth Mastery. In The E-Myth Enterprise, Gerber completes the E-Myth series, to help transform every entrepreneur's dream into a reality.

作者简介

Michael E. Gerber has spent his life understanding and improving the world of the Entrepreneur. This passion led to the founding of E-Myth Worldwide in 1977 to transform the way that small business owners do the work of growing their companies. Having coached, taught, and trained over 50,000 small businesses in 145 countries, Michael has become the world's preeminent small business guru. He has now founded In the Dreaming Room. He lives in Carlsbad, California.