基本信息出版社：McGraw-Hill Professional
页码：64 页
出版日期：2005年05月
ISBN：007145604X
条形码：9780071456043
装帧：平装
正文语种：英语
丛书名：The McGraw-Hill Professional Education Series
外文书名：如何制定和执行战略

内容简介 在线阅读本书

How to Plan and Execute Strategy walks professionals through 24 essential steps for creating and executing sound, profit-driven corporate strategy, understanding strategic options, implementing plans and measuring performance.

作者简介

Wallace Stettinius, D. Robley Wood, Jr., Jacqueline Doyle, and John L. Colley, Jr. are graduate business professors with widespread management experience. They have authored and co-authored of a number of popular professional titles, including Corporate Governance, Corporate Strategy, and others.