
基本信息出版社:McGraw-Hill Professional
页码:220 页
出版日期:2006年02月
ISBN:0071467637
条形码:9780071467636
装帧:平装
丛书名:Perfect Phrases Series
外文书名:完美措词系列——高层主管演讲
内容简介 在线阅读本书
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME
Any successful leader will tell you: Giving a strong presentation is the most immediate and powerful way to set goals, form strategies, and sell your vision-to both internal and external audiences. Perfect Phrases for Executive Presentations not only tells you how to plan and deliver your address, but also provides phrases for every part of the speech or presentation. Organized by speech type and audience, you'll be walked through the beginning, middle, and end of a speech, giving you effective phrases to use. This invaluable book includes
A detailed review of building an effective presentation for a wide variety of meetings and conferences Instructions and phrases for writing effective speeches for nearly 30 different groups and interests, from shareholders to commencements Techniques you can use to become a more effective speaker作者简介
Alan M. Perlman, Ph.D. is a corporate speechwriter for leading Fortune 500 companies, as well as an academically trained linguist. He contributes frequently to Speechwriter's Newsletter.