基本信息出版社：Financial Times Management
页码：210 页
出版日期：2007年09月
ISBN：0273712527
条形码：9780273712527
装帧：平装
正文语种：英语

内容简介 在线阅读本书

Thinking of starting a business? Chances are you will be excited by your ideas, but daunted by what might lie ahead. Most start-up guides make that feeling worse, by overloading you with complex, yet missing out the essentials that you really need to focus on to succeed.

From Acorns is a different kind of book. Free from jargon and full of practical tips from countless entrepreneurs, it’s the only guide that tells you exactly what you need to know – no frills, no complications.

In its second edition, this bestselling book now includes information not only for small start-ups, but for those with ambitious growth plans who need to plan big financial pitches, initiate and nurture large scale expansions, and, eventually, sell and move on to the next venture.

From Acorns is the no nonsense guide to starting a business – whether your plans or modest or on a grand scale, this book helps you get it right first time around.

作者简介 Caspian Woods has run businesses since his teens when he set-up the first UK yearbook publishing company and ran an events company called Let me hold your Balls for you. He has won a number of entrepreneurial awards including Young Scot of the Year, Young Achievers of Britain at Buckingham Palace, Shell Livewire, and Ernst and Young Trailblazers. He was recently appointed by Prince Charles as an ambassador for his youth business trust. Caspian currently runs a publishing agency producing magazines on small business for the likes of Scottish Enterprise, Clydesdale Bank, Bank of Scotland. He has written very popular small business columns for papers such as the Herald and Business am.