基本信息出版社：Chronicle Books
页码：272 页
出版日期：2003年02月
ISBN：0811835898
条形码：9780811835893
版本：2003-02-01
装帧：平装
开本：32开 Pages Per Sheet
外文书名：广告符号艺术

内容简介 Book Description
Here in Meet Mr. Product you ll find a vibrantly colorful tribute to such pop-culture icons as the Jolly Green Giant, natty Mr. Peanut, the cute little Morton Salt Girl, and the countless other advertising characters who have been helping us navigate the grocery aisles and choose our products for years. Offering up a bustling gallery of over 500 spokescharacters, this chunky compendium charts the origins and development of the advertising character and gives brief glimpses into some of their most intimate secrets. (Did you know that the Michelin Man has been spotted with glamorous ladies on his arm? Or that Borden s Elsie the Cow was married to Elmer of household glue fame?) Famous faces and a host of recently rediscovered characters fill Meet Mr. Product s pages to bursting.

Book Dimension
length: (cm)16.8 　　　 　　　　　 　　　　　 width:(cm)12.8
作者简介 Warren Dotz is a Berkeley, California-based author, consultant, and popular culture historian. His collection of advertising characters is one of the largest in existence. Masud Husain is a graphic designer and principal of Studio West Design in San Francisco.