基本信息出版社：Bloomberg Press
页码：256 页
出版日期：2003年04月
ISBN：186197423X
条形码：9781861974235
装帧：精装
正文语种：英语
丛书名：Economist (Hardcover)

内容简介 This lively and authoritative guide explores the 100 ideas that have most influenced approaches to business management during the past 100 years--and which are likely to continue to do so long into this century. Each idea is covered in a standard comprehensive way, with an explanation, a brief history of its development, and recommended further reading. For anyone who wants a good grasp of the concepts that lie behind business success, there is no better or more accessible guide than this.
作者简介 Tim Hindle is business features editor of The Economist. He was founding editor of EuroBusiness and has been editor of Director magazine. He is also the author of several strong-selling books on management and business.