基本信息出版社:McGraw Hill Higher Education
页码:700 页
出版日期:2003年09月
ISBN:0071232729
条形码:9780071232722
装帧:平装
正文语种:英语
外文书名:21世纪冒险精神企业家,附PowerWeb和新企业指南光盘
内容简介 Timmons and Spinelli's, "New Venture Creation: Entrepreneurship For The 21st Century, 6/e" is a perforated paperback text that covers the process of getting a new venture started, growing the venture, successfully harvesting it and starting again. Through text, case studies, and hands-on exercises, the book guides students in discovering the concepts of entrepreneurship and the competencies, skills, know-how and experience that are sufficient to pursue different entrepreneurial opportunities. The authors recognize that there is no substitute for actually starting a company, but believe that it is possible to expose students to many of the vital issues and immerse them in key learning experiences.