基本信息出版社:西安交通大学出版社
页码:156 页
出版日期:2008年10月
ISBN:7560529771/9787560529776
条形码:9787560529776
版本:第1版
装帧:平装
开本:大16
正文语种:英语
丛书名:新东方大愚英语学习丛书
外文书名:Cambridge Business Benchmark Advanced Teacher's Resource Book
内容简介 《剑桥标准商务英语教程》(Business Benchmark)是一套由剑桥资深英语教学专家编著的全新商务英语教程,有初、中、高三个级别,每个级别都包含学生用书(附听力光盘及自学手册)和教师用书各一册,互为补充。
《剑桥标准商务英语教程》围绕当前职场中常见的主题设置学习单元,兼顾商务英语知识的拓展与听、说,读、写能力的提高,通过有针对性的指导和反复练习帮助学生迅速提高商务环境中的英语实际运用能力。
《剑桥标准商务英语教程》各级别包含一套BEC考题及大量与BEC/BULATS难度相当的模拟练习,帮助学生熟悉考试的形式及要求,是备考BEC/BULATS考试的理想复习资料。
编辑推荐 包含可影印的资料,如完整的课程补充。
列示各单元中的练习与BEC/BULATS考试中各题型的对应关系。
每个单元都提供了详细的教学指导建议。
附有课堂活动所有练习的答案。
附有学生用书所有练习的完整答案,包括针对BEC考试的Exam skills and Exam practice(应试技巧练习)部分。
附有学生用书的录音文稿,并对答题关键点进行了标注。
介绍了欧洲语言教学大纲(The Common European Framework,简称CEF)的制定情况。本教程的学习者可以运用该大纲中的高级阶段学生能力要求列表(Can do statements for level C1)评估自己的英语水平。
目录
Acknowledgements
Introduction
Management
Unit 1: Corporate culture
Exam reference and unit notes
Photocopiable activity:Time management
Answer key
Transcript
Unit 2: Leaders and managers
Exam reference and unit notes
Photocopiable activity:Management problems
Answer key
Transcript
Unit 3: Internal communications
Exam reference and unit notes
Photocopiable activity:Bad bosses
Answer key
Transcript
Unit 4: Chairing meetings
Exam reference and unit notes
Photocopiable activity:Case study:Spenfeld
Answer key
Transcript
Competitive advantage
Unit 5: Customer relationships
Exam reference and unit notes
Photocopiable activity:Case study:Curiosity Tours
Answer key
Transcript
Unit 6: Competitive advantage
Unit 7: A proposal
Unit 8: Presenting at meetings
Advertising and sales
Unit 9: Advertising and customers
Unit 10: Advertising and the Internet
Unit 11: Sales reports
Unit 12: The sales pitch
Finance
Unit 13: Forecasts and results
Unit 14: Financing the arts
Unit 15: Late payers
Unit 16: Negotiating a lease
The work environment
Unit 17: Workolace atmosphere
Unit 18: The workforce of the future
Unit 19: Productivity
Unit 20: Staff negotiations
Corporate relationships
Unit 21: Corporate ethics
Unit 22: Expanding abroad
Unit 23: An overseas partnership
Unit 24: A planning conference
Exam skills and Exam practice
……
文摘 Getting started
As a further extension, you cau get students to brainstorm other typical characteristics of corporate culture.
You could also discuss the relationship between national cultures and corporate cultures if you think your students have the background to do this.
Talking point: Aspects of corporate culture
Pre-service students who have no close acquaintance with a company can be asked to talk about the culture of a college or school where they have studied.
Listening: Aspects of corporate culture
All audio material in this book is intended to be listenedto twice.
If students are new to this type of listening activity,allow them to check their answers by looking at the transcript for Track 2 to see how the activity works.
If yon wish to make the activity more challenging,Exercise l can be done after, rather than before,Exercise 2.
Reading: Creating a corporate culture
As a warmer before Ihe reading passage, ask students to do Exercises l and 2.