基本信息出版社：Microsoft Press
页码：624 页
出版日期：2007年05月
ISBN：0735623961
条形码：9780735623965
装帧：平装
正文语种：英语
丛书名：Bpg -- Other
外文书名：Microsoft Office Excel 2007: 数据分析与业务模型(光盘)

内容简介 在线阅读本书

Master the analysis and business modeling techniques that help you transform your data into bottom-line results. Award-winning business professor and corporate consultant Wayne Winston shares the best of his real-world experience in this practical guide—now updated for Excel 2007. Use Wayne’s proven practices and hands-on exercises to help you work smarter, make better decisions, and gain the competitive edge. Solve real-world business problems with Excel 2007! •Maximize profits—determine NPV, optimize your product mix, calculate ROI •Create best, worst, and most-likely case scenarios for sales •Analyze investment performance and help minimize risk •Track your personal finances, calculate loan terms, and plan for retirement •Use trend and seasonality to forecast revenue •Estimate a product’s demand curve and manage inventory with precision Interpret the effects of price and advertising on sales •Assign a dollar value to customer loyalty •Solve work scheduling problems and shorten wait times for customer service queues •PLUS—predict outcomes of sporting events, presidential elections, and more! CD Includes: •Sample files from each chapter •Problem-and-solution sets—build your expertise! •Fully searchable eBook 
作者简介 Wayne L. Winston is a professor of Decision Sciences at Indiana University, Kelley School of Business and has earned numerous MBA teaching awards over the past two decades. Wayne also consults for several Fortune 500 clients. He and his business partner Jeff Sagarin developed the statistics tracking and rating system used by the Dallas Mavericks professional basketball team. Wayne is also a two-time Jeopardy champion.