基本信息出版社：Penguin Global
页码：288 页
出版日期：2004年09月
ISBN：0141017449
条形码：9780141017440
版本：2004-09-01
装帧：平装
开本：32开 Pages Per Sheet
丛书名：Japanese Business : the Human Face
外文书名：东芝的未来世界

内容简介 Book Description
From its origins as an electrical machinery manufacturer in the late nineteenth century, through to its present global, high-technology pre-eminence, Toshiba has guided itself by a stable set of values that lie at the heart of its identity. Today more than ever, those values are under pressure to adjust to the pragmatism of globalization, while persevering in their principles. At the start of the 2000s the company, along with the entire economy of its home nation, faces one of the toughest environments in its history. Robert L. Cutts explores the challenges of the future: how to reorganize, how to re-strategize, how to re-capitalize, how to stay on top. He meets the people who steer this 50-billion-dollar-per-year IT colossus towards the digital age, and discovers how 'Committed to People, Committed to the Future' is more than a stirring slogan: it is a standard for action in every aspect of the company's life.

Book Dimension
length: (cm)19.7 　　　 　　　　　 　　　　　 width:(cm)12.8