基本信息出版社：Harper Paperbacks
页码：144 页
出版日期：2004年01月
ISBN：0060938404
International Standard Book Number：0060938404
条形码：9780060938406
EAN：9780060938406
装帧：平装
正文语种：英语

内容简介

E-Myth \ 'e-,'mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work

With The E-Myth Physician, bestselling author Michael Gerber focuses on the business of being a physician, rather than the work of it. He reveals a radical mind-set that will free physicians from the tyranny of the unprofitable, unproductive, perpetual routine -- juggling patients, hiring, firing, doing everything that needs to get done.

The E-Myth Physician will teach you how to:Implement the ingenious turn-key system, a means of creating a business model that produces consistent, predictable resultsRecognize, understand, and manage the four factors of money -- income, profit, flow, and equity -- and understand the impact of each on your practiceTransform your practice and your people while enabling your business to grow exponentially without your having to be there all the time.

Drawing on more than thirty years of experience working with tens of thousands of small business owners, Gerber provides revolutionary, practical, and enlightening insights on how to produce the best real-world results not only in the physician's practice, but, even more important, in a physician's life.
作者简介

Michael E. Gerber is the legend behind the E-Myth series of books, which includes The E-Myth Revisited, E-Myth Mastery, The E-Myth Manager, The E-Myth Physician, The E-Myth Contractor, and The E-Myth Enterprise. Collectively his books have sold millions of copies worldwide. Michael is also highly sought after as a speaker and consultant. He lives in Carlsbad, California.