WALL STREET JOURNAL BESTSELLER
“Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” —Eric Ries, author of The Lean Startup
From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.
Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?
Now there’s a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more.
A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.
网友对Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days (English Edition)的评论
最近这几个月正好在做一个research，做了一段时间之后推进不下去，意识到自己遇到了瓶颈：发现了一个问题或者需求点，可如何将它转化成一个产品或者服务，进而能产生收益创造价值，却成了新的难题。
所以我决定暂且放下手中的事情，反思了一下：对问题的深入思考是不是足够，是否有一个明确的approach去帮助我实现想法，我到底在疑惑什么。
正好在这个时候，我发现了Sprint。它提出了一个非常大胆的方式，正如Sprint这个单词的含义一样：五天内快速解决一个问题，设计研发新的产品，并完成测试进行总结。想想都觉得怎么可能啊，这简直太令人兴奋了。
书的作者Jake Knapp是原Google的员工，也是优化工作流程的倡导者和实践者，他从最初的为自己的工作设定优先级让自己的工作更有效率有意义开始，逐渐形成了一套快速有效的解决问题的方法论，也就是Sprint，并在Google内部广泛应用。后来他进入了Google Venture（GV），通过Sprint帮助初创企业更好的整理自己的思路，明白自己的想法，解决那些烦人的“大”问题。
Sprint提供了一套完整的可操作的approach，step by step，贯穿其中的是这种突破创新的thought pattern。在整个过程中，对于time management和tools的使用显得尤为重要，此"rest":"外，pressure也成为了一种motivation。书中使用到的case都是GV通过Sprint实践成功的案例，在这些实践中， Sprint也在不断被优化，最终形成了目前这本书中所呈现的内容。<br /><br />这本书给我最大的冲击是这种思维方式和方法论。思维方式是positive的，是result-oriented，也就是书中提到的set a long term and shor term goal and start at the end，同时，更是要put it down，必须形成一个产品或者服务。方法论是革命性的，Sprint帮助一个组织step by step 厘清思路，组建团队，设立目标，抓住主要矛盾，提出解决方案，测试，总结，然后再进行实施，甚至细化到每个过程中需要使用到的tools，并贴心的在书的最后，提供了checklist(shopping list)，在Sprint的official website有更详尽的介绍和hyperlink。<br /><br />这是一本非常有用的书，不能说是颠覆性，也是革新性的，就像让我的思路refresh了一下，要做的事情也就没有那么困难了。"
A very useful and enjoyable handbook that I'll be using to run student teams at the university. However, I was a little surprised to see Jake's comment in the preface about his 2009 team at Google: "... I decided to call it a design 'sprint'." Wait, what? Hasn't a five-day 'sprint', focused on delivering a working prototype, been *the* central feature of the scrum methodology of software design since 1993? That's when Jeff Sutherland and others worked together to design a structured methodology for teams that would be faster and better than 'waterfall project management'. SEE: many books, including a recent book by Sutherland's Scrum: The Art of Doing Twice the Work in Half the Time and Lacey's The Scrum Field Guide: Practical Advice for Your First Year (Agile Software Development Series). Sutherland's work was based, in turn, on the 1986 Harvard Business Review seminal article by Takeuchi and Nonaka, "The New New Product Development Game". Many industries outside of software development--- NPR, airlines, even classrooms-- have used sprints for decades; we used a 5-day sprint for museum exhibit design in 1998. IDEO has been doing something very similar for decades too.
That said, after stumbling over that initial terminology of 'same word-different meaning' and the somewhat-less-than-generous "I invented this!!" claim without a tip of the hat to all the great people who led the way, I did really enjoy the book. Jake has immense experience and has developed a beautifully structured design-build process that we can put immediately to use that is simpler to implement than a fully-featured scrum team. Thanks, Jake!
This was an enjoyable, quick read and I tested it out on my team. We are all pretty familiar with Lean Startup and are just getting into Design Thinking at our company. Our group reported back that they enjoyed the project.
It's a very detailed, practical guide and I just went for it and followed all the instructions in detail (down to buying the office supplies) - it gets you from big picture thinking to testing your ideas in a week. I found each person in our group seemed to excel at a different part of it: Introverts and Extroverts, techies and non techies. The hardest part was convincing people to spend five days in a meeting, but I found their timetable pretty generous -- we finished early some days. We found Monday the most meeting-heavy day so one tip might be to let the team know that it won't be as intensive after that. Some might be worried they'd be in for five full days of intense discussion -- they aren't.
The book content is great and the process methods and practice are well defined for any UX professional to pick up and be effective with out of the box. Four stars because the Kindle version is dreadful, don't buy it terrible image formatting of tiny indistinguishable blobs. The Kindle typography is also borderline. Buy paper you will thank me.
喜欢Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days (English Edition)请与您的朋友分享,由于版权原因，读书人网不提供图书下载服务